Against all odds, let’s include in our Google Analytics 4 report: Google Analytics 4 and Looker Studio: Introduction and technical context Looker Studio (formerly known as Google Data Studio) offers a native connector to load data from Google Analytics 4….

Last week, we enjoyed discovering the new possibilities of data manipulation inside Looker Studio (formerly known as Google Data Studio), thanks to the new data blending features. Now, it is time for a first tip to leverage them and built…

Need to access to selected date range and related time repository Most of data sources and related APIs provide rows of dated data only if the requested data are available (in other words, when the combination of all requested fields…

After the addition of user properties, custom dimensions and custom metrics last month, Google Data Studio team has just rolled out today a new release including (user & session) traffic source dimensions from Google Analytics 4 through the Data Studio…

Today, Google Data Studio new release includes the addition of user properties, custom dimensions & custom metrics fields for GA4 data sources As a continuation of the official launching of Google Analytics 4 and the current development of GA4 data…

GA app+web, a smart public beta version as a launching ramp for the progressive learning & adoption of Google Analytics 4 Google Analytics 4 has been officially launched, accompanied by a lot of exciting new features inside the other softwares…

Analytics scopes One of the more complicated concept to adopt inside Google Analytics is dimensions and metrics scopes (User, Session, Hit, Product). Fortunately, there are a lot of documentations and articles explaining it in detail. Practices & data tests can…